The biggest issue for most Fortune 500 companies today is that the majority of their marketing opportunity and dollars are going directly down the drain. Many still hold on to the idea that Facebook advertising won’t work for their business, or that “only kids” are on Instagram. They don’t recognize how big the marketing opportunity […]
I want to change the conversation around fear of failure and adversity. You might not want to hear it, but I genuinely believe that your adversity and your “losses” are your biggest strengths in today’s environment.
I’m going to articulate a concept I call the “79 / 21 rule” to build a long term business by not putting all your eggs in one basket.
In this article, I give some thoughts on how I think about trust at work, and how to build it whether you’re a manager or a new employee.
Modern parenting needs a much healthier debate. Many parents are creating “fake environments” and entitlement which make kids fall hard later in life. These are some of my honest POVs and ideas on why it actually be beneficial to let kids lose up front.
I love sales. It’s in my DNA. It’s what I did as a kid. I was a salesman since I was five years old. Here’s a little backstory… My neighbors on Teaberry Drive were amazing people. They were retired. They had no kids. They lived in a ranch right next to our townhouse, and had […]
If you want to learn how to sell, how to win in business, and how to get new customers, this article is for you. How To Sell In 2019 Sales, sales, sales. It’s something I don’t talk about enough, but it is absolutely the foundation of my career. I’m challenging myself to go deeper in […]
I wanted to round up four problems you may face as a company leader and offer my solutions to those problems. Whether you’re a small startup or a Fortune 500, these four pieces of advice have always helped me in growing and maintaining my businesses.
As voice gets more popular, audio branding is about to become significantly more important. Sonic branding is about how your brand sounds and how it gets recalled or remembered — like the little jingle at the beginning of video games or the sound when you boot up your computer.
Super Bowl commercials are incredibly underpriced – even at a $5 million+ price tag, they should cost way more than they do in 2019. If you told me that you have $25 million and you wanted to sell some stuff, I would look at Super Bowl commercials first — then I would look at Facebook, Instagram, and […]