By definition, a startup is a torrent of anxiety. We’re swan diving headlong into the abyss. We’re likely doing things we’ve never done before with products that have never existed before. So let’s just start off by admitting we’re all freaked out and it’s a big problem and we all need to figure this shit out.
The worst we can do as Founders is holding on too tightly to a startup that’s not meant for this world. It’s not about giving up — it’s about knowing when to move on.
We all dream about it. We all build this amazing fantasy of getting The Big Check and going on a shopping spree with “Bentleys and Benjamins”. But, once the fanfare wears off — What actually happens to all of us?
Startups have to shed their skin in order to grow. If we don’t recognize the importance of this change and deal with the consternation it inevitably brings — we’re doomed to fail.
I won the startup game by opting out of it. Instead, I focused on my own business and stopped worrying about what everyone else was doing.
Not every passion pays well. However instead of starting with “what will make the most money?” and hoping you like it, try starting with what you’re most passionate about and figure out how to do that profitably.