The World Bank estimates that 3.5 million tons of solid waste is produced by humans every day, with America accounting for more than 250 million tons a year or over 4 pounds of trash per citizen. This figure does not include the 34 billion gallons of human organic materials that are processed in water treatment centers across the country each year.
Business
The Death of Search Engine Optimization
Google has always been a staple of any good digital marketing strategy, especially for search engine optimization (SEO), to attract free organic traffic based on the quality of the content on your page. But will it stay this way? George Deeb shares some insight on why SEO may not be viable long-term…
What Is NFT? Non-Fungible Token Guide
Like the internet in the 1990s or social media in the early 2000s, NFTs will go down in history as one of the most significant things to happen in modern technology and culture at large. Big statement — I know — so let me tell you why I’m so excited.
Axonius Raises Another $100M and Secures Unicorn Status for its Cybersecurity Asset Management Platform
According to IBM, the average cost of a data breach is $4M but only 29% of businesses have a cybersecurity expert on their IT team. As businesses use more and more data and as employees use more devices (the average employee now uses 2.3 devices), the potential liability increases each day. Axonius’ cybersecurity asset management platform gives enterprises a full inventory of their assets and ensures that these devices are properly being secured. The platform takes a holistic approach by integrating into existing cybersecurity tools and workflows and ensuring that all devices being used (whether physical or virtual) are compliant with the company’s security protocols. Founded by former intelligence officers from the Israeli Defense Force, the platform solves the fragmentation problem found in enterprises when it comes to security. AlleyWatch caught up with CEO and Cofounder Dean Sysman to learn more about the complexities in managing sound cybersecurity policies throughout an enterprise, the company’s future plans, and latest round of funding from investors that include Stripes, Bessemer Venture Partners, OpenView, Lightspeed, and Vertex.
What is Influencer Marketing? Guide On Growing Your Business
Gary Vaynerchuk shares some tips on how to approach influencer marketing in our marketing mix.
Medical Innovation: Pinnacle Vision
All human progress operating in service of bettered humanity is a response to one essential question: how do we evolve current knowledge into revolutionary concepts? In my four decades as an inventor, I have often found my response to this question to be one of medically-directed invention.
Advertising Through The Years: The Evolution of Attention
Traditional advertising has done one thing really, really well over the past 70 years. It’s stolen attention. What I mean by that is, advertising was created to take time away from content consumption and shift it to brand/product awareness. Gary Vee shares more…
Use Google Trends to Track Your Market Share and Success
I am sure many of you have used Google Trends in the past. But, for those of you that are not aware of this terrific tool, now is the time to learn how valuable it can be for your business.
The Year of the SPAC and What it Means for Hardware
A record 219 companies went public through this fundraising vehicle that uses a reverse merger with an existing private business to create a publicly-listed entity. This accounted for more than $73 billion dollars of investment, providing private equity startups a new outlet to raise capital and provide shareholder liquidity.
How High Can Bitcoin Go? A $1 Million 10-Year Price Target (Or $1 per dSAT) Actually Looks Reasonable
I know many will laugh at me. And maybe they’re right. But I’m not writing this to convince the naysayers. This is for the growing community of people (including Michael Saylor, Paul Tudor Jones, Stanley Druckenmiller, Bill Miller….) who have seen the crypto light. And I’ve been laughed at before for making seemingly outlandish predictions and been proven right.