I am sure many of you have used Google Trends in the past. But, for those of you that are not aware of this terrific tool, now is the time to learn how valuable it can be for your business.
Data and Analytics
For too long online users have been too willing to hand over their personal data in exchange for using mobile services (e.g., Apple, Facebook, Amazon, Google, etc.). As these companies continue to expand their footprints, untethered by regulators, into every facet of their customer’s lives there is a growing revolt.
Data in all formats will soon be the largest source of new opportunities for startups or death.
Even though ‘big data’ has now been around for several years, the opportunities for startups seem to keep growing, just as the amount of data keeps growing.
Using accurate data is critical, and getting that is not always easy. And, if you don’t have accurate data, you may be making the wrong business decisions that could end up hurting your business, when you thought you were helping it. Allow me to explain.
For entrepreneurially minded millennials in finance, being a contributing part of this shifting culture could serve as excellent grounding for that dream of leading a successful startup.
Traditional business intelligence (and data mining) software does a very good job of showing you where you’ve been. By contrast, predictive analytics uses data patterns to make forward-looking predictions that guide you to where you should go next. This is a whole new world for small businesses seeking enterprise application opportunities, as well as social […]
Consumers are being asked more and more to hand over their personal data in order to partake in a company’s reward program, but is this truly the best method?
Ahead of DATAx New York’s AI & Big Data for Banking Summit, we speak to Poulomi Damany, vice-president of data product management at Credit Karma, about the how the personal finance company utilizes AI and analytics to enhance its customer service
It’s been an exciting, but complex year in the data world. Just as last year, the data tech ecosystem has continued to “fire on all cylinders”. If nothing else, data is probably even more front and center in 2018, in both business and personal conversations. Some of the reasons, however, have changed. On the one hand, […]